Close up Christmas tree

Christmas fundraising

Christmas time is the perfect opportunity to get together and fundraise for a cause close to your heart

At Dementia UK we’ve put together some virtual Christmas fundraising ideas that can be integrated into your team’s working day with little time or resource required.

Donate It for Dementia Nurses at Christmas

With many of us still at home and not able to take part in our usual work and social activities, this festive season is the perfect time to support a charity close to your heart.

Donate It for Dementia Nurses is a simple fundraising initiative for an entire company to easily get involved with – simply ask your colleagues to donate the cost of an everyday item they are no longer buying to Dementia UK. For example, by donating the £15 you might spend on your daily commute, whether that’s your train ticket, topping up your petrol or your car parking, you could cover the call costs for five people phoning our vital Dementia Helpline. Our Helpline is busier than ever, supporting families who are facing the complex challenges of both dementia and Covid-19.

In return for your workplace taking part and donating for dementia nurses, we will provide supporter stories and rewards such as Christmas recipes and poems and weave in our Christmas tips and advice for families affected by dementia. This might work well for your internal communications and be a reminder of the impact your support has. This campaign can be run each day in the lead up to Christmas, or just focus your fundraising on one day where the whole organisation gets involved. We would recommend setting up an online sponsorship page so that all your donations can come through to Dementia UK directly and it means no cash has to be exchanged or collected.

Surprise a colleague

As many of us won’t be in the office in person to give each other gifts in the lead up to Christmas, why not make a donation on behalf of a colleague instead? We can provide you with egift cards for amounts of £5, £10 and £15 so you can email colleagues and let them know how they have supported and what impact they have had.

Virtual Christmas dress up day

Having your Christmas party online this year? Add an extra special Christmas vibe by dressing up, it can be festive or glamorous – you choose. You could ask your team to simply make a donation to dress up or you may prefer to add in some activities to raise funds such as a quiz or online bingo. In return we can provide a video of our Admiral Nurses explaining what impact our services have had. A member of the Dementia UK team may be able to join you for a quick update from the charity.

screenshot of a virtual meeting where everyone is dressed in Christmas jumpers
Two women wearing Christmas jumpers

Time for a Christmas Cuppa online

Take advantage of those team meetings or Christmas parties and gather colleagues together for a hot chocolate or mulled wine, making our Time for a Cuppa event a festive one. Simply ask colleagues to wear a Christmas jumper and make a suggested £5 donation to Dementia UK. Make use of our Christmas Dementia UK quiz (download questions and answer sheet) to entertain everyone.

Incentive challenges

Would you like an opportunity to incentivise colleagues to give to charity, whilst giving them something back for their hard work this year? Perhaps you could ask colleagues to donate an hour’s salary or the last pennies from their monthly pay in exchange for a matched company donation or the afternoon off? You could ask employees to donate the cost of an hour of an Admiral Nurse’s time (£30).

Dementia UK Admiral Nurse on phone

Host a creative marathon fundraiser (not the running kind!)

Invite colleagues to host a ‘marathon’ fundraiser themselves and you’ve got a great virtual fundraising opportunity. You can tap into your colleague’s strengths and interests – so whether that’s baking a mountain of mince pies in a day or watching as many festive movies as you can in 12 hours – there will be something to suit everyone. Set up your online sponsorship page for the company and ask colleagues to add their individual sponsorship to it. You could set a collective target and set up a Facebook or Yammer group to get people chatting about their events. You could even ask colleagues to choose your challenge or an element of it, such as which movies you might watch for more interaction.

To chat through any of these ideas and for further support please contact